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Question Number 231
Situational analysis
Evaluates the internal and external environment in which the agency is operating. Where the agency considers what products it provides as well as those provided by other agencies. SWOT analysis, demand, trends, economic climate, and examination of the branding and positioning of the agency
✔ Correct Answer:
Evaluates the internal and external environment in which the agency is operating. Where the agency considers what products it provides as well as those provided by other agencies. SWOT analysis, demand, trends, economic climate, and examination of the branding and positioning of the agency
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